What are the benefits of blogging?

Although blogging has been around for quite a few years now, it is still taking people a long time to tap into blog-o-sphere and realize its potential. One of the largest benefits to blogging is the ongoing conversation and fresh content being placed on your website. Search engines such as the obvious Google, Bing, and Yahoo! understand that fresh content can be better than old content. So the more change, the more updates, the better.

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